MINT ROCKET

PROBLEM:

I’ve been playing Dave the Diver by Mint Rocket. But everytime their logo came on screen I felt something was missing - It lacked some of the personality the brand and their games contained.

SOLUTION:

Taking the mint leaf and combining it with a more slick rocket takes the brand away from a more childlike look. Coupled with a custom font it gives the brand the personality it needs and begins to illustrate the genre-mashing games and vision Mint Rocket talk about. It has a playfulness, but feels more considered and has a stronger appearance.

ROLE:

Creative Director, Designer

ON THE BOX

The logo has a strong presence on the game box.

ANOTHER CONCEPT

This was the initial idea I had when thinking of the rebrand. I like it, but wasn’t convinced it was as simple as the above idea. It is, however, a mint rocket!