KANO PC & ACCESSORIES
PROBLEM:
To launch Kano PC – A new Windows-based Kano computer and compete against a sea of cheap Windows laptops.
SOLUTION:
We created a ton of different content for the Kano PC to speak to a range of different audiences online and in retail, in consumer and education markets across the world. Then using the new accessories created the Home Learning Bundle to show how you can more easily learn from home during the Coronavirus pandemic.
ROLE:
Creative Director, Writer, Art Director
THE HOME LEARNING BUNDLE
We created a lot of the content during lock-down with a mixture of remote direction, small crews, and minimal studio shoots.